Thu, 29 September 2016
Building a Dependable Client Attraction System with Johnson Emanuel 141 Attract the Right Clients at the Right Price (Anytime you need it) Johnson Emanuel is a business growth & strategic marketing consultant. He helps coaches, consultants, professional service providers, & others to create, package and launch high ticket offers and build a dependable clients attraction system so they can consistently attract clients at the right price anytime they want and scale their revenue. Creating a system that predictable and repeatable like multiplying 4x4 and getting 16 It starts with knowing who your ideal client or customer is and believing that you have what it takes to create high ticket sales. Remember only you can determine what you are worth. So you probably need to think highly of yourself and your services and products that you have to offer. It’s not your customer it is you and only you that will determine your worth. It’s our responsibility to solve problems not just provide services and products. Johnson Emanuel specialty is helping business owners and teaches them 1: How to Package & launch High Ticket Program 2: How to Attract High-Ticket Clients Even If You Are Just Getting Started, Charge Any Price You Want at Anytime 3: How To Build A Dynamic Marketing & Sales Funnel That Converts High Ticket Clients Consistently While Building Goodwill in your marketplace. With the marketing funnel you want to create a lead magnet to get them to raise their hand so you can get them into your sales funnel
OUR BIG & BOLD STATEMENT We Will Help You Optimize Your Revenue, Freedom and Impact
The best way to contact Johnson Immanuel is https://www.facebook.com/okorie.johnson.5 Face Book Johnson has a free gift for you just click below
Direct download: Building20a20Dependable20Client20Attraction20System20with20Johnson20Emanuel20141.mp3
Category:pod cast -- posted at: 6:30am EDT
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Thu, 22 September 2016
Why a Subscription Based Service Business part two episode 140 Last week we talked about traditional business and the mindset If you are keeping in touch with your customers on a regular basis it’s much easier to start a subscription based services business, service contracts, maintenance programs. Anew profit center To add to your existing business So really if it works for Netflix if it works for AT&T it works Verizon QuickBooks on line it works for Amazon your crm company the list goes on and on Then why not for your service business or my service but I do have it apart of my services , so let's talk about your service business Again why not your service business why not create another profit center for your businesse you know create another monthly revenue stream.
I'm sure that you realize by now that the no matter how long you've been in business that each month you start over again at zero. So that means more new sales which is OK but why not cut your stress level What if each and every month you could know for fact there was money being deposited into your account to the extent of I don't know could be 10, 20, 30% of your monthly expenses You know that it's there same time every month like clockwork wow just think of it limiting your stress. That's money in the bank each and every month being deposited, If you had a portion of your customers on a service agreement or maintenance program and preventative maintenance program it's all up to you could have this happening each and every month and that money would be deposited into your account every month repeatedly. If you were to know it’s going to happen would that make you a happier camper Like I said just few minutes go look at your business and think about the ways you could add a profit center for it could be service or maintenance agreements or preventative maintenance agreements it that the list is endless. It could be simple or you could be elaborate depending on what you want to do and how you want to handle it So let’s look at why you might consider having a program like this working for you in your business.
Personally I missed the boat when I started this and did yearly agreements but all the new stuff now is we're working on monthly and quarterly payments. Now let's talk but the customer and why would the customer ever think about purchasing a maintenance agreement or service agreement so let's take a look at that for minute
If you've done a great job of presenting your customers of value-based proposition from the services or whatever you sell from your company and this is going to be an easy transition for you to do however if you are a price based business then it can be done but it's going to be done at a greater cost of time and persistence to your customers why because there are two different mind sets
So let's put you in a the seat of the customer see right now think about the last time you decided that you needed something done and you call someone or you try to call someone and couldn't get a hold of him or you did get a hold of him and he didn't call you back. Or they made an appointment and they never showed up and gave you some lame excuse don't you just hate calling people to get things done as a consumer . I know that all this is happened to you and that's why you hate all people and you put it off and put it up as much as you can until your wife or are you just of get down to the wire and say I need to get it done now so at that point. You are no longer in a consumer that has a want you're a consumer that has a need that need is to have a problem solved. Ultimately its solving a problem is what you get paid for.
We have automation, we have auto ship on products why not auto service So I become a problem solver that's why if you have the proper customer base and you approach them correctly they will go for it and you can put together subscription-based business service project in maintenance agreement. So that's it for today next up so we can talk about what can look like of of course each business is going to be different so I'll try to go to a couple different ones and then I ll talk about simple and elaborate. About my service agreement and what we did in how we increase one of our clients lifetime value by over 400 hundred percent And the reason why they were willing to spend that 400% over the years
Direct download: Why20a20Subscription20Based20Service20Business20part20two20episode20140.mp3
Category:pod cast -- posted at: 6:30am EDT
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Thu, 15 September 2016
Part one– Prelude to Creating a Subscription Based Service Business episode 139 I like to call it free money, Have you ever thought about this each time you do business with a company? I may be the only one but I don't think so Like how when I sign up for the phone company. You get billed monthly. I sign up for a crm system it’s on a monthly basis I get charged every month When I sign up for Amazon prime it's a subscription when I signed up for QuickBooks it's a monthly subscription every time I go to buy something for my business it becomes a product of reoccurring revenue for the end user and Every time I sign up for something on going Man I wish I could I have a business like this .A subscription based business. Why not a subscription based service business of reoccurring income that I can charge my customers on a monthly basis so it got me to really thinking more about a completely different thought process . So over the next couple weeks so next couple podcast I'm going to take an in depth take a look at normal business the way we think about normal business And then transition the thought process over to how to create reoccurring income What it is. What can it look like? What can it mean to your bottom line from not only a financial standpoint but for me to have a secure predictable income secure. A Business that he has more future vale value especially if you're want to put yourself in a position to sell your business. Let’s go back to the beginning, traditional business The way most of us 98 % businesses are set up that is basically. You market and get new customers. Sell them once and you go get another New customer to repeat the process all over again and I'm going to say that if you are in the 98% of business owners this is what you do you get a custom or you sell the customer you put them aside and hope that they will call you back if they need your services or products in the future and you go get another customer always complaining or not just complaining that I always say I need new leads I need new leads if you keep this monster going growing so that I can pay the bills provide the income to keep my employees and this entity that I've created going.
Basically what most business owners do is create a transactional business that's what it is you get a customer because you need to feed the entity that you have created
And we continue the process over and over and over again completely ignoring the customer that's done business with us in the past. I know we talked a lot about in past episodes Were your best customer should be a raving fans when you get a tremendous amount of referrals from but we're talking about a new business right now.. So you go get more leads selling new business and just hope that one of your past customers will call you when the need something done . Sure r you hope they call you because you gave them great service and a great value. Then one day you’re driving in that customer’s neighborhood and your thinking about your customer. Thinking that it’s about time for them to call me. And BAM your competitor is in their drive way doing the work. Man that stings. You can actually have your customers become so dependent on you that you have them for life. Dan Kennedy said you put them in a corral and they're not going to leave you because they are financially tied to you. We will talk more about that in detail in a future episode probably the next on this subject. So for the thought process of how can I make my business better How can I serve as my customers better? And make more money without spending a fortune and giving them the quality and value of service they're paying for even if it's a high price. So next time we are going to talk what can a subscription service base business look like what are the selling points to your customers and why you are going to be proactive and set them up on regular scheduling. And we will talk about the most inexpensive way to achieve this. If anyone has set up a subscription based service business and would like to share with audience on what you are doing and then results you are getting Contact me at info@contracotrssecretweapon.com and we can get you on the show.
Direct download: Part20one2020Prelude20to20Creating20a20Subscription20Based20Service20Business20episode20139.mp3
Category:pod cast -- posted at: 7:10am EDT
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Thu, 8 September 2016
Let's face it -this economy has changed! It’s not up its not down it’s different Voted one of the Top 15 Business Growth Experts to watch, Meridith Elliott Powell is an award winning author, keynote speaker and business strategist. With a background in corporate sales and leadership, Discover How You can Win in This New Economy with Meridith Powell episode 138 her career expands over several industries including banking, healthcare and finance. Meredith worked her way up from an entry-level position to earn her seat at the C-Suite table. Expert Meridith Elliott Powell has the innovative techniques and power-packed strategies you need to get ahead of your competition and on the road to success. She has a cutting-edge message, rooted in real-life examples and real-world knowledge. She is the author of four books, including Winning in the Trust & Value Economy (a finalist in the USA Best Book Awards) and her latest Own It: Redefining Responsibility – Stories of Power, Freedom & Purpose about how to build cultures that inspire ownership at every level to create profits at every turn. Meridith writes, speaks and is passionate about helping her clients understand everything they need to know about how to make this economy start working for them. Let's face it -this economy has changed! It’s not up its not down it’s different. The new economy??? It’s the trust and value economy the experience The sales process has changed the customer now finds you in place of you finding them , it has to be both on line and in person ,If you can’t be found on the internet the customer believes you are not real. You need to be marketing to the customer you want to do to do business with. What do you see the most important keys for successful growth in this new economy? Start with your existing customer base to market to. You want to make sure that your customers are getting the best experience your customer will refer you to gain more business. How to win consumers in the new trust and value economy start with your existing until Own it was written for both the Employer and the employee Redefining responsibilities Own It: Redefining Responsibility - Stories of Power, Freedom and Purpose.
The path of profitability is from the customer experience, however in this economy it’s the employee engagement with you and the customer that creates that experience. Its’s the employee engagement with you that gives great engagement with the customer and that formula drives profitability in this economy. Improving employee engagement is building a great team, great team will grow profits.
Meridith Elliott Powell Business Growth Speaker and Coach Consultant Instilling Ownership at Every Level. Increasing Profits at Every Turn. Contact Meridith Powell Phone 828.243.3510/888.525.9998 http://www.meridithelliottpowell.com/ https://www.facebook.com/meridith.powell https://www.linkedin.com/in/meridithelliottpowell https://twitter.com/meridithpowell
Direct download: Discover_How_You_can_Win_in_This_New_Economy_with_Meridith_Powell_episode_138.mp3
Category:pod cast -- posted at: 6:47am EDT
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Thu, 1 September 2016
Reaching the Pinnacle of Lead Generation at Hour Wise with Ethan Wirt episode 137 Win more jobs. Increase your win rate with better lead pre-qualifications with Hour Wise. Save more time, manage your business more efficiency. Make more money. Increase profitability by focusing on direct revenue generating tasks.
Hey this is Dave Negri with Contacts secret weapon and we are on episode 137° unique title reaching the pinnacle of lead generation and hour wise and we have Ethan Wirt with Hour wise and I originally talk to Ethan back little while ago I knew that I had him on the show for you this is all about Hour Wise and their lead generation your follow-up system they have a unique is a unique package done for you system and I think you're going to find this is very exciting for the growth of your business I want you to listen to what Ethan has to say it is very profound in what they do and I really think that they're going to be leaders in the marketplace for lead generation future because they have a very unique approach to it so listen carefully
Here's the quick and dirty, but would love to talk to you more about it specifically: What we do: #1 Assign you an account manager who works with you closely to figure out appropriate amount of appointments a week, travel radius, job type, etc. #2 Setup a local phone number, train some of our team on your business, takeover your Thumbtack profile, or set you up one if needed(or similar platform, but usually start with TT) and we start funnelling leads in, and start working them as your "sales assistant team." #3 Give you access to an IPHONE & DROID App that creates a national discount coupon at Home Depot if you want it, and special VIP access to Sherwin Williams from a national relationship we have with them(and some other discounts too, but not as compelling). #4 If you want, we design a custom / digital quote template and will actually create your proposals for you, so you can just call/text/email in your project info from the appointments we set you and we'll turn it into a digital document that can be signed, credit card captured, tracked, etc. How the Pricing Works:
One Time Setup Fee: $199. We guarantee 5 solid appointments OR 3x your money back on the discounts within 90 days or you get your money back. Never had to do this, but we'll stand by our work
Option A: "Success Fee Pricing Model:" meaning you only pay if you WIN the work. Commission paid is 15% of the first $1,000 of a WON Job and 5% from $1,000 to $10,000 (fee is capped on jobs $10,000 or greater, so the max per job fee is $600. We've had guys win $30k - $40k jobs for $600!). This is our most popular plan, as it is very affordable and very low risk. Across the country we have seen average job sizes about $3,000 so the cost of the marketing AND the support to set the appointment, follow up, etc usually hovers around 8-9% of the total sales our pro's earn. OR Option B: "Per Appointment Fee:" $100/an appointment. This price is negotiable, depending on volume of appointments purchased, etc.... This option is usually easiest for those customers that want a more predictable monthly marketing/support spend and don't want to have to keep track of job values, etc.
Feel free to contact the team at Hour wise To see how they can help you make your business life a tad easier and profitable. 804.223.3863
Direct download: Reaching20the20Pinnacle20of20Lead20Generation20at20Hour20Wise20with20Ethan20Wirt20episode20137.mp3
Category:pod cast -- posted at: 7:28am EDT
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